Avalana Simpson is a British artist and designer known for her bold, immersive approach to surface pattern and striking wallpapers. As the founder of Avalana Design, she creates hand-painted designs for her wallpapers, fabrics and decor products that transform spaces into expressive works of art, blending fine art within interior settings.

Working from her studio in the North of England, Avalana’s signature style is rooted in original painting and storytelling through print, with each collection beginning as individual watercolours before evolving into luxury wall-coverings and products used in homes and commercial spaces worldwide.

Passionate about creativity, colour and the power of personal expression in the home, Avalana champions the idea that great design starts with authentic, original art.